Comments on: Netflix to Customers: “Oops, Our Bad. Forget About Qwikster” https://techcitement.com/internet-2/webapps/netflix-to-customers-oops-our-bad-forget-about-qwikster/ get excited Fri, 18 May 2012 17:47:31 +0000 hourly 1 https://wordpress.org/?v=6.5.2 By: Netflix Still Stealing Cable Customers https://techcitement.com/internet-2/webapps/netflix-to-customers-oops-our-bad-forget-about-qwikster/#comment-2303 Fri, 18 May 2012 17:47:31 +0000 http://techcitement.com/?p=4952#comment-2303 […] First, the movie rental company split its streaming and DVD services entirely, and then they stitched them back together and promised no more price increases for the foreseeable future. Along the way, Netflix CEO Reed […]

]]> By: Kelson https://techcitement.com/internet-2/webapps/netflix-to-customers-oops-our-bad-forget-about-qwikster/#comment-965 Fri, 14 Oct 2011 20:10:33 +0000 http://techcitement.com/?p=4952#comment-965 The biggest problem with splitting the service across separate sites and accounts is customer usability. Splitting the search, the catalog, the queue and the recommendations across two separate websites is a major sacrifice in both usability *and* utility.

If I want to add a movie to my DVD queue and see that it’s available online, maybe I’ll watch it online. If I want to watch a movie online, but it’s not available that way…but it *is* available on DVD, then I can add it to my queue. There’s a reason that Amazon listings always link to other editions of the same product (hardcover/paperback/Kindle for books, DVD/Blu-Ray/VOD for video, CD/MP3 for music, etc.)

And it would be foolish to separate the recommendations into “stuff I like to watch online” and “stuff I like to watch on DVD.” That would make the recommendation system a lot less useful.

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