Blizzard – Techcitement*

The PlayStation 4 Is A Sandwich

Ben Masten — Thu, 21 Feb 2013 22:53:43 +0000

Well, that was odd. The PlayStation 4 has been announced. Sony’s massive PR machine unveiled it yesterday in what was intended to be the big, get-excited, showstopping event that would generate enough buzz about the new platform to keep the internet salivating until launch. Instead, the whole event was met with a resounding chorus of […]

Sony Announces Playstation 4, Leaves Plenty Of Questions Unanswered

Ben Masten — Thu, 21 Feb 2013 02:45:05 +0000

As I type this, Sony’s great big PlayStation 4 announcement event has just wrapped up in NYC. A parade of big name developers have been coming out one by one to sing the praises of the new console. Sizzle reels for new games have sizzled, and the fashion-forward game designer appears to be wearing sport […]

Review: Diablo 3 Is A Hell Of A Bad Game

Jon Clinkenbeard — Wed, 16 May 2012 14:00:14 +0000

DISCLAIMER: I don’t like Diablo or Diablo 2. Having said that disclaimer, a big part of the reason I don’t like Diablo 3 is because, like its predecessors, I feel the game is a cheap psychological hack that makes players feel like they’re moving ahead and progressing, when in reality, they’re just picking up more […]

GDC Online: Blizzard Opens Up, The Development Of Franchise Narrative

Andrew Pish — Wed, 12 Oct 2011 16:20:43 +0000

At Game Developers Conference (GDC) Online in Austin, TX, I spent the majority of the first day listening to the writers of Blizzard talk about their process for developing narrative for their franchises. Their day-long group of talks was named, “The War of Worldcraft: Developing Franchise Narrative in the Transmedia Age”. Transmedia is a fancy […]