April Fools’ Day has become a time when corporations let their marketing and creative departments loose to create online trickery and fake headlines with the orders of, “Make this go viral.” It’s also the time of year when many people refuse to check their email, get on Facebook, log on to Twitter, and now avoid […]
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Segues: You’re Soaking In It
Hidden amongst you is a world rife with technology you don’t notice. No, I’m not talking about nanobots or Harry Potter-inspired invisibility cloaks. Technology is employed in places and ways you might not suspect until it’s pointed out to you. It shows up in trickily placed advertising to mess with your subconscious and can erroneously […]