Tag Archives | fashion



Smart Foam Furniture Assembles Itself

foam furniture

Those frustrating hours spent assembling a snorglesborg or jvarslk from Ikea may start coming to a close thanks to a Belgian designer and engineer who has been working on smart foam technology that unfolds itself into stylish furniture. Referred to as Memories of the Future, Carl de Smet has created a type of self-building furniture […]

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The Invisible Bicycle Helmet Is Here

Hovding inflated

Take a preliminary glimpse at the photos of the new invisible bike helmet and you just might believe this new invention is a hoax, a too-cool piece of technological fiction meant to taunt the simultaneously safety- and fashion-conscious. Bike enthusiasts, cycling commuters, and helmet haters everywhere rejoice – it’s real. Hövding (the official name of […]

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Ad Spoof Exposes Fashion Magazines’ Not-So-Secret Secret

fotoshop

Last month, Techcitement’s Daniela Weiss-Bronstein wrote a detailed article about the problem of excessive use of Photoshop in fashion advertising. Because people buy the unrealistic image of unhealthily thin women, this problem isn’t going away any time soon. So, what do we do now? Well, if you’re filmmaker and commercial director Jesse Rosten, you make […]

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Kenneth Cole’s New Website — Social Conscience Or Cynical Marketing?

where-do-you-stand

Fashion designer and marketing provocateur Kenneth Cole has opened a new website that he says is aimed at raising social and political issues to foster discussion. Long known for socially conscious advertisements, Cole’s Where Do You Stand continues that tradition online. Or does it? Cole’s team has worked hard to give the website a slick, […]

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