SXSW: SENSITIVE HULK GET MAD AT PUNY MARVEL OVER PROJECT GAMMA!

Techcitement learned of Marvel’s upcoming Project Gamma announcement at SXSW and knew this would be a perfect topic for Sensitive Hulk to discuss.

IS OKAY, HULK HAVE SPOT OF DUST IN HIS EYE. HULK NOT CRYBABY. HULK SENSITIVE, NOT WUSS. SOMETIME HULK JUST GET MAD AT PR INDUSTRY. HULK UNDERSTAND THAT IT INVOLVE MANY UNDERPAID, OVERWORKED INTERNS, AND THEY SHOULD NOT BE HELD RESPONSIBLE FOR BAD MISTAKES. BUT HULK ALSO FEEL THAT THESE MISTAKES SHOULD BE POINTED OUT. NOT TO RUIN ENJOYMENT OF AN EVENT, BUT TO IMPROVE PUNY HUMANS’ UNDERSTANDING OF GEOPOLITICAL HISTORICAL SIGNIFIERS IN CONTEXT.


SO, MARVEL COMICS AT SXSW IN AUSTIN, TEXAS. THAT LOVELY PLACE. BRUCE BANNER HIDE THERE MANY TIMES WHEN ON RUN FROM GENERAL ROSS. SXSW LOT OF FUN. HULK BIG FAN OF INDIE MUSIC. BIG FAN OF EXPERIMENTAL HARDCORE HIP-HOP ACTS LIKE DEATH GRIPS, ESPECIALLY. BRUCE BANNER MORE INTO TRAD-JAZZ AND ACOUSTIC SINGER-SONGWRITERS. THAT’S OKAY. HULK NOT JUDGE. (NOT TRUE. HULK LIKE LOOK ON PUNY BRUCE BANNER’S FACE WHEN HE FIND ALL HIS JAZZ-FUSION CDS CRUSHED AND MP3S DELETED FROM HIS ZUNE.)



Project Gamma. Not pictured, Projects Alpha, Beta, and Delta.

MARVEL ANNOUNCE BIG PLANS AT SXSW GAMING EXPO WITH MARVEL: HOUSE OF IDEAS. THEY TALK ABOUT PROJECT GAMMA, WHICH HULK GET EXCITED ABOUT. HULK LOOK FORWARD TO THIS SUNDAY, MARCH 10 AT 1PM (CST). PANEL PRESENTED BY ARUNE SINGH, AXEL ALONSO, JOSHUA SHIMKIN, AND PETER PHILLIPS.



HULK WILL CHECK FOR UPDATES AT HERE AT TECHCITEMENT, ALONG WITH AT MARVEL.COM AND SXSWGAMING.COM

HULK LIKE GAMING, EVEN THOUGH PUNY JOYSTICK KEEP SMASHING IN HANDS. STUPID JOYSTICK. NOT YOUR FAULT, HULK NEED TO BE MORE AWARE OF STRENGTH. HULK NEED TO UNDERSTAND GAMEPLAY SOMETIMES MORE IMPORTANT THAN JUST LEVELING UP.



HULK THINK GAME MAY BE ABOUT HULK, AND BUDDIES RULK, SHULK, AND SHRULK. MARVEL ADVERTISE WITH RED AND GREEN ADVERTISEMENTS, SO THAT BIG TIP-OFF. HULK ALSO THINK ADVERTISEMENTS LOOK LIKE SOUNDWAVES, SO MAYBE AUDIO COMICS. MARVEL USE SXSW TO GOOD EFFECT WHEN MARVEL LAUNCH INFINITE COMICS LAST YEAR AT SXSW. MARVEL ALSO TALKING ABOUT CUTTING EDGE AND PROMO ART WITH SLASH MARKS. HULK NOT APPROVE OF CUTTING. SELF HARM NO WAY TO DISPLAY SELF LOVE. ALSO, HULK HAVE SKIN LIKE RHINO-HIDE. 



Apparently even Marvel adverts have variants these days!

MARVEL ALSO TEASE WITH EMAIL, IT SAY “BEGIN WITH THE BEST SUPER HEROES IN COMICS — MARVEL DOES IT FIRST!! HUGE STORY COMING SOON TO FANS, WORLDWIDE.”



THEN HULK CRUSHED SMARTPHONE. IT ACCIDENT. HULK SAD. HULK NO HAVE PHONE INSURANCE.



BUT NAME OF GAME MAKE HULK SAD. LITTLE DO PUNY HUMANS KNOW, BUT HULK HAVE DOCTORATE IN SOUTH-EAST ASIAN STUDIES, AND PROJECT GAMMA ORIGINALLY ABOUT INCURSION BY AMERICAN GREEN BERET SPECIAL FORCES INTO CAMBODIA IN 1967 DURING VIETNAM CONFLICT, EMPLOYING THE ANTI-GOVERNMENT KHMER SEREI. THIS BITTERLY IRONIC, AS HULK CREATED AS REACTION AGAINST THREAT OF NUCLEAR WAR TO SHOW HOW PUNY HUMAN TURN INTO UNSTOPPABLE MONSTER WHEN EXPOSED TO HAZARDS OF UNCONTROLLED NUCLEAR ESCALATION.

 ALSO, WHEN PROJECT GAMMA MADE WAY INTO MAINSTREAM MEDIA, IT FIRST TIME PHRASE “TERMINATE WITH EXTREME  PREJUDICE” USED. THAT TERRIBLE PHRASE. YOU THINK HULK WANT TO HEAR THAT? HULK HEAR IT EVERY TIME HE AT GENERAL ROSS’S PLACE FOR TEA WITH BETTY. HULK JUST SICK TO BACK TEETH.

HULK THINK MARVEL STAFFERS COULD TAKE MORE TIME USING WIKIPEDIA WHEN NAMING PROJECTS.